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Link It: Connecting Farmers with Markets
Viamo.io
Revenue Model:
Active Users
6364
Farmers Reached
0
Phase of Innovation
Key Contact
Sherin Maria
s.sherin@cgiar.org
Viamo and CIMMYT designed a crowdsourced interactive voice response (IVR) marketing service to increase linkages between individuals in the value chain. Farmers registered for the service on their phone no matter how simple by answer voice basesd messages in their local languages. They were then matched with value chain actors that met their needs.
Type of innovation
Primary User: Farmers
Secondary User: Traders
Key Collaborators
Colab-admin
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